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Methodology
Learn what Reviato insight data represents, how market snapshots are built, and where the limits of interpretation begin.
Find the full explanation of how market-level insight pages are assembled here.
Local methodology blocks stay concise and link back here for the full method.
Reviato insights summarize public platform data at market scope. Published review counts describe the total visible review volume attached to listings in scope, while sampled review texts describe the subset analyzed for themes, quotes, and distributions.
Locality, subdivision, and country pages aggregate multiple listings into one comparable snapshot. That pooled view is useful for pattern detection, but it is not a substitute for a listing-by-listing audit.
Complaint and praise sections come from analyzed review-text samples, not from every published review. Quotes are illustrative excerpts chosen to make the measured signal visible, not a complete archive of source reviews.
Individual businesses may differ sharply from the pooled view. When theme analysis is unavailable or platform comparability is limited, the page should say so directly rather than imply confidence the data does not support.
These reference pages explain how Reviato builds, reviews, and updates the public insights library.