Topic

What hotel reviews say about cleanliness in Massachusetts, United States

Cleanliness appears in 5.7% of analyzed complaint excerpts in this market.

TripAdvisor is below the baseline by 3.2 percentage points.

Confidence: 15,712; Reviews analyzed
Last update: July 24, 2026; 2 platforms in the sample

At a glance

Share of complaint snippets where this topic appears by platform.

This metric tracks topic presence in complaint snippets, not positive versus negative sentiment split.

Balance is praise minus complaint for this topic on the same platform.

Google Maps

Signal balance: +17.8pp

Complaint signal

5.8%

Praise signal

23.6%

Tripadvisor

Signal balance: +29.4pp

Complaint signal

5.6%

Praise signal

35.1%

How this market compares

Compare this subdivision with country-level Hotels patterns.

Largest gap: Tripadvisor is below baseline by 3.2 points.

Google Maps

Country baseline

8.0%

Tripadvisor

Country baseline

8.8%

Platform-by-platform signal

Compare complaint and praise mentions by source, including the available baseline.

Google Maps

Complaint signal is 5.8%.

Praise signal is 23.6%.

Baseline signal is 8.0%.

Delta vs baseline is -2.2 points.

Tripadvisor

Complaint signal is 5.6%.

Praise signal is 35.1%.

Baseline signal is 8.8%.

Delta vs baseline is -3.2 points.

Largest difference from baseline

This is the largest measured difference between the current market and its available baseline.

Tripadvisor

3.2pp below

Current signal is below baseline by 3.2 points (current 5.6%, baseline 8.8%).

Google Maps

2.2pp below

Current signal is below baseline by 2.2 points (current 5.8%, baseline 8.0%).

What reviewers keep mentioning

These themes appear most often in the analyzed excerpts for this market.

Google Maps Top complaints

$400 dollars a night for a closet sized room with a view into a dirty back alley.

Google Maps Top complaints

1) The room was so outdated and dirty.

Google Maps Top praises

Clean rooms.

Google Maps Top praises

Clean room.

Google Maps Top praises

Clean.

Tripadvisor Top complaints

Carpets are dirty both in my room and in the common areas.

Tripadvisor Top complaints

Dirty

Tripadvisor Top complaints

Room was dirty.

Tripadvisor Top praises

The room was clean and comfortable.

Tripadvisor Top praises

Clean.

Tripadvisor Top praises

Room was clean.

Representative review quotes

These excerpts show the review language behind the measured signal.

Tripadvisor Complaint quote

The bathroom was not cleaned, there was hair left in the shower when I checked in.

Review rating: 2.0

Tripadvisor Praise quote

Super clean with friendly staff.

Review rating: 5.0

What the signal means

Coverage

186 insight listings mention Cleanliness in this scope.

Signal strength

Complaint signal is 5.7% across available platforms.

Praise signal is 29.3% across available platforms.

Next step

Pick one issue worth checking, then use recent reviews to see whether the pattern is still present.

Compare Massachusetts, United States with the national Hotels pattern to see what stands out locally.

Use the Cleanliness signal to decide where to look, then check it against recent feedback from your own Hotels.

Evidence behind this topic

Cleanliness groups review language such as clean, cleanliness, dirty, hygiene, pests, and sanitary, so the signal stays tied to concrete guest wording rather than a generic score.
Massachusetts, United States, Hotels uses 15712 analyzed reviews across 2 platforms, 1 locality records, and 186 supporting insight listings for Cleanliness.
Google Maps has the strongest complaint signal for Cleanliness at 5.8%, compared with a measured average of 5.7% across platforms.
Tripadvisor has the strongest praise signal for Cleanliness at 35.0%, compared with a measured average of 29.3% across platforms.