Tripadvisor
Rating delta vs country baseline: -0.25
Review-volume delta vs country baseline: -1,823
Benchmark
Kansas City Hotels review benchmark
Compare Hotels on Google Maps and Tripadvisor in Kansas City against Missouri and United States using rating and review-volume gaps.
Use this table to separate platform effects (Google Maps vs Tripadvisor) from market effects (Kansas City vs Missouri and United States).
Focus on one measurable signal first, then track the next 30 to 90 days to see whether the pattern changes.
| Platform | Kansas City rating | Missouri rating | United States rating | Kansas City reviews | Missouri reviews | United States reviews |
|---|---|---|---|---|---|---|
| Tripadvisor |
3.87★
-0.25
|
3.87★
Sample Size: 103 reviews
|
4.12★
Sample Size: 1642 reviews
|
534
-1,823
|
534
|
2,357
|
| Google Maps |
4.15★
+0.12
|
4.14★
Sample Size: 61 reviews
vs subdivision: +0.01
|
4.03★
Sample Size: 1552 reviews
|
1,591
-784
|
1,645
vs subdivision: -54
|
2,375
|
Benchmark signal summary
Start with cross-platform gaps, then verify whether the city is outperforming or underperforming regional and country baselines.
Largest rating gap appears on Tripadvisor (0.25 stars vs country baseline).
Largest review-volume gap appears on Tripadvisor (1,823 reviews vs country baseline).
Largest rating gap vs Missouri appears on Google Maps (0.01 stars).
Largest review-volume gap vs Missouri appears on Google Maps (54 reviews).
Google Maps
Rating delta vs country baseline: 0.12
Review-volume delta vs country baseline: -784
Rating delta vs Missouri: 0.01
Review-volume delta vs Missouri: -54
Next steps
Use these insights to decide what deserves a closer local review.