Review trend tracking that answers "better or worse?"
Interactive charts for rating movement, topic shifts, and sentiment changes over time. Read trends without jumping to bad conclusions, then verify with the reviews behind the line.
Key Highlights
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Rating movement
- Track how ratings move across weeks and months. The "headline" chart—useful, but often late to react.
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Topic/theme shifts
- See which themes are rising or fading. Catch drift early—new complaints, old problems returning.
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Sentiment changes
- Spot slides in guest language even when star ratings lag behind reality.
Investigation examples
Cleanliness mentions rising
Narrow the date range, search for "dirty", "smell", "bathroom". Look for repetition in same room type or shift.
Value sentiment dropping after price change
Split chart into "before" and "after". Look for "smaller portions", "not worth it", "hidden fees".
Service improving after staffing change
Mark the date, watch service topics over next few weeks. Validate if complaints shifted or disappeared.
How to read trend charts
Seasonality
Some dips aren't problems—they're patterns. Compare the same period year-over-year before you "fix" anything.
Review volume effects
Low volume makes charts twitchy. Two bad reviews in a quiet week can create a dramatic drop.
Spikes vs slow drift
Spikes point to incidents (need containment). Drift points to process gaps (need system fixes).
Frequently Asked Questions
Related Pages
Review highlights that show the exact phrases behind sentiment
Highlight sentiment-bearing phrases inside reviews so you can triage faster and use evidence—not gut feel—when deciding what to fix.
Entity extraction from reviews (people, places, products)
Identify named entities mentioned in reviews—people, places, and products/amenities—so you can spot repeated mentions and investigate faster.
Aspect-based review analysis for teams who need specifics
Turn messy review text into clear buckets like service, cleanliness, and value. See aspect scores and sentiment highlights, then validate with search and track change over time.
Stop arguing about whether things are improving
Open the trend chart, pick the shift, then read the reviews that caused it.