Customer Feedback Forms for Hospitality (Appraisals)
Capture private guest feedback (stars + text + optional contact) before it becomes a public review. Includes consent gating, low-rating alerts, export.
How to use this page
Use this page as a practical reference, then apply the ideas to your own operation and constraints.
Focus on one actionable change at a time and measure outcomes before moving to the next change.
Key Highlights
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Stars + text + contact
- Collect a star rating, written feedback, and optional contact details, no long surveys.
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Consent gating
- Contact details are only retained when the guest explicitly opts in. No consent, no outreach.
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Low-rating alerts
- Get email notifications when a low rating arrives so you can review it while context is fresh.
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Search & filter
- Filter by rating, date range, keyword, and contact fields to find recurring issues fast.
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Bulk status updates
- Mark items as follow-up or resolved in bulk. Keep it simple, it's an ops list, not a CRM.
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CSV export
- Export to CSV for weekly ops reviews, owner reporting, audits, and sharing with consultants.
Examples
Low rating after a busy shift
Review the text, follow up if consented, and mark resolved.
Repeat comment about check-in
Filter to the last month and see if one location is driving it.
Feedback after a QR scan
Compare QR submissions with email submissions for tone.
How appraisals work
Public submission
Guests submit a star rating, written feedback, and optional contact details. No extra friction.
Consent rules
Contact details are handled with a hard boundary, if the guest does not consent, contact fields are not retained for outreach.
Draft saving
Guests can resume using a signed token link that expires after 24 hours.
Capture private feedback before it becomes a public review
Public reviews are the end of a story. Appraisals are the start, private feedback you can capture while the stay or meal is still recent.
Most guests don't write public reviews because they're bored. They write them when something felt off and nobody caught it. A feedback form helps you collect issues privately, early.
What it is not
Reviato is not a shared inbox for replying to reviews, a messaging platform, or a listings manager.
What you will see
Appraisal inbox
New feedback with rating, text, and optional contact details.
Aspect breakdown
Aspect themes that repeat in private feedback.
Trend chart
Low-rating trends over time by location.
Frequently Asked Questions
Start capturing feedback early
Collect issues privately before they become public reviews.