Topic

What hotel reviews say about cleanliness in Missouri, United States

Cleanliness appears in 10.8% of analyzed complaint excerpts in this market.

TripAdvisor is above the baseline by 6.0 percentage points.

Confidence: 13,237; Reviews analyzed
Last update: July 24, 2026; 2 platforms in the sample

At a glance

Share of complaint snippets where this topic appears by platform.

This metric tracks topic presence in complaint snippets, not positive versus negative sentiment split.

Balance is praise minus complaint for this topic on the same platform.

Google Maps

Signal balance: +17.4pp

Complaint signal

6.8%

Praise signal

24.2%

Tripadvisor

Signal balance: +24.0pp

Complaint signal

14.9%

Praise signal

38.8%

How this market compares

Compare this subdivision with country-level Hotels patterns.

Largest gap: Tripadvisor is above baseline by 6.0 points.

Google Maps

Country baseline

8.0%

Tripadvisor

Country baseline

8.8%

Platform-by-platform signal

Compare complaint and praise mentions by source, including the available baseline.

Tripadvisor

Complaint signal is 14.9%.

Praise signal is 38.8%.

Baseline signal is 8.8%.

Delta vs baseline is 6.1 points.

Google Maps

Complaint signal is 6.8%.

Praise signal is 24.2%.

Baseline signal is 8.0%.

Delta vs baseline is -1.2 points.

Largest difference from baseline

This is the largest measured difference between the current market and its available baseline.

Tripadvisor

6.0pp above

Current signal is above baseline by 6.0 points (current 14.9%, baseline 8.8%).

Google Maps

1.2pp below

Current signal is below baseline by 1.2 points (current 6.8%, baseline 8.0%).

What reviewers keep mentioning

These themes appear most often in the analyzed excerpts for this market.

Google Maps Top complaints

Absolutely terrible service, Very dirty and just not what you expect by the pictures….first impression wasn’t great considering the toilets were filthy, the bed sheet had a bright red stain, And the hallways smell like meth.

Google Maps Top complaints

After holding, they came back on the line and said that the charge was for a cleaning fee.

Google Maps Top praises

Very clean.

Google Maps Top praises

Clean rooms.

Google Maps Top praises

Clean.

Tripadvisor Top complaints

Dirty

Tripadvisor Top complaints

Dirty!

Tripadvisor Top praises

The room was clean.

Tripadvisor Top praises

The room was clean and comfortable.

Tripadvisor Top praises

Room was clean.

Representative review quotes

These excerpts show the review language behind the measured signal.

Google Maps Praise quote

In spite that, the hotel is clean, beds comfortable and staff friendly.

Review rating: 5.0

Tripadvisor Praise quote

The facility itself isn’t the fanciest, but it surpassed our expectations when it came to cleanliness and staff.

Review rating: 4.0

What the signal means

Coverage

159 insight listings mention Cleanliness in this scope.

Signal strength

Complaint signal is 10.8% across available platforms.

Praise signal is 31.5% across available platforms.

Next step

Pick one issue worth checking, then use recent reviews to see whether the pattern is still present.

Compare Missouri, United States with the national Hotels pattern to see what stands out locally.

Use the Cleanliness signal to decide where to look, then check it against recent feedback from your own Hotels.

Evidence behind this topic

Cleanliness groups review language such as clean, cleanliness, dirty, hygiene, pests, and sanitary, so the signal stays tied to concrete guest wording rather than a generic score.
Missouri, United States, Hotels uses 13237 analyzed reviews across 2 platforms, 1 locality records, and 159 supporting insight listings for Cleanliness.
Tripadvisor has the strongest complaint signal for Cleanliness at 14.9%, compared with a measured average of 10.8% across platforms.
Tripadvisor has the strongest praise signal for Cleanliness at 38.8%, compared with a measured average of 31.5% across platforms.